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Familiarize Cocktails and Cribs audience with brand
Our passion for spirits and real estate collide in Cocktails and Cribs, a program that transports viewers- with a glass of their favorite drink in hand- into the world's most luxurious and unique homes. With local experts as our guides, we experience cities in an refreshingly intimate way.
After exploration comes business: for the first time ever we’re capturing the high value, high stakes world of luxury real estate auctions.
We partner with industry leading auction houses to bring new exposure to their business, brand, and industry:
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Familiarize Cocktails and Cribs audience with brand
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Creating a positive narrative around auction industry
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Exposure to potential listings and bidders
The Cocktails and Cribs experience doesn't end when the credits roll. Our companion app offers a number of features which enrich and extend a viewer's experience:
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In-app retail experiences
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Access to related and promoted content
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Access to local promotions from C&C partners
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Show playback and episode details
We partner with local experts (auction houses, brokerages, and lenders) to bring our audience intimate perspectives and relevant content. Cocktails and Cribs partners benefit from our program and roster of products:
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On-Screen presence; Exposure to C&C audience
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Promotion of content to nearby C&C viewers
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Unique brand collateral and social media opportunities
Cocktails and Cribs is more than a show, it’s an experience that blends the best of technology, real estate, and entertainment. Our highly unique approach to creating and serving content enables us to implement equally unique mechanisms for promotion and sponsorships:
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Branded products installed in subject property
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Branded products sold and promoted through our companion app
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Local service providers highlighted in C&C episode
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Demonstration of smart-home technology during house tour
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Ability for spirit brands to promote their recipe in our companion app